Market research
Our main market research priority is to provide results and analysis on issues of University-wide importance. This research includes, for example:
- Student satisfaction
- Customer service - enquiry handling mystery shopping
- Open Days
- Decision making
- Input into policy making
- Market testing key publications
Contact
For advice on market research in terms of brand positioning, please contact:
Carrie Vernon, Marketing Planning Manager
c.vernon@sheffield.ac.uk
Jonathan Batty, Marketing Officer (Insight)
j.batty@sheffield.ac.uk
Student recruitment market research
The Recruitment Support team in Student Services can assist you with market research related to recruiting students.