Marketing Management Practice MSc
This MSc is designed to lead graduates into a career in marketing management. It will provide you with the knowledge and skills for a career in the marketing discipline and is accredited by the Chartered Institute of Marketing (CIM).
Study mode: Full time
Taught full-time over two semesters, followed by a dissertation, you learn through a series of lectures, seminars, case studies and group work for collaborative learning. Assessment is through individual assignments, group projects, examinations and a dissertation.
The CIM accreditation is very beneficial for graduates in this MSc. Students registering on the programme automatically become Affiliate Post-Graduate Members of the CIM. On successful completion, you qualify for associate CIM membership status and if you have three years’ marketing work experience you will qualify for full membership of the Institute. Following further development, graduates from our Marketing Management Practice MSc also qualify for Chartered Marketer status. You also have the option to undertake an organisational project, giving you real-world work experience within a company.
The course begins in September and lasts over a full 12 months. Students who successfully complete the first semester but do not proceed receive the PG Certificate. Those who pass both semesters’ modules but do not complete the dissertation receive the Diploma.
We timetable teaching across the whole of our campus, the details of which can be found on our campus map. Teaching may take place in a student’s home department, but may also be timetabled to take place within other departments or central teaching space.
The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. The University of Sheffield has joined forces with CIM to give students the opportunity to gain professional qualifications through CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and map alongside our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.
Students are exempt from two modules on the CIM's Certificate in Professional Marketing and one module on the CIM's Diploma in Professional Marketing, subject to satisfactory scores in the MSc. For more information, visit the CIM's Graduate Gateway.
|Careers and employability||
At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your programme.
You will have many opportunities during your course to engage in personal and professional development. Our programmes are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, the ability to deal with complex issues creatively and systematically; and the conceptual understanding required to evaluate current scholarship and research techniques.
|Fees and funding||
Tuition fees for 2019-20 are:
GBP 13,750 for EU Students
You may incur fees for late registration, re-examination and re-submission. Click here to find out more.
There are a number of scholarships which students may be eligible for, visit the following links for more information:
Cindy Chu, Marketing Management Practice MSc (Taiwan)
What were you doing before you started your course? Before started my course at the University of Sheffield, I was studying in the department of English in Taiwan and had a part time job in a doughnut shop.
Why did you choose to study in the UK? There are three main reasons why I choose to study in the UK. First and foremost, the UK has a stable economic and political status quo, which means it provides a decent environment for foreign students to study in here. Secondly, UK has a high reputation for having numerous prominent universities – as a result, there is a growing number of people who choose to study in the UK. Lastly, I personally like the history and culture of the UK, and this has inspired me to come and explore more about British people and their culture.
Why did you want to study a postgraduate course? It is mainly because just having a Bachelor’s degree is not competitive enough for finding the standard of job I want in the future.
Why did you choose Sheffield University Management School and your course? First of all, Sheffield University Management School provides students with a brand new facility on which the construction was only completed in June 2013. Secondly, Sheffield University Management School has integrated career services and alumni assistance so students are guaranteed to have help in finding a career or further studies after finishing our Masters. I chose to study the Marketing Management Practice MSc because I want to explore and learn more besides literature, and marketing management is a more practical science which can be put in practice in almost every sector.
How important was the School’s reputation in helping you decide to come here? The school’s ranking and reputation was a key element when deciding where to study, since it is a way that other people judge you either in society or when applying for a job in the future.
Were you nervous about coming to the UK? How did the School help you settle into University life? The answer is absolutely for certain, and even though I have been to the UK twice before finally decided to study in here, I found it quite difficult to settle down. The School offered a guide in the Sheffield Train Station to help us reach the school accommodation, and there were assistants available at the campus giving help and advice to students in introduction week. Also, the Students’ Union provides programmes (such as the Sheffield Walk & Tea Tour) for free at weekends during this time to help people discover different areas of Sheffield.
What have you most enjoyed about your course so far? At the moment I find module tutorials the most interesting, since during seminars we are available to discuss certain subjects, issues or case studies with our friends, learn more while exchanging different ideas, and the tutors would be able to communicate with each of the students. That helps us answer questions we’ve thought of in the lecture.
What do you like most about Sheffield as a city and why? Sheffield is a nice city for both studying and living, for the reason that it has a good public security and at the same time it is a tranquil environment for students to study.
What do you do in your spare time? For most of my spare time, I go out with my flatmates either to have a meal in the city centre, or go shopping to Meadowhall. At the weekend, we participate in some events held by societies or sometimes we join ‘Give it a Go’ programmes and visit other cities in the UK.
What do you want to do when you graduate? I would really like to find a job or start a career in the UK. I’ve studied here, and it could be an opportunity to experience working overseas.
How do you feel the Management School has helped you increase your career prospects, either through your course or its support services such as the Employability Hub? From my perspective, the Management School indeed put efforts on this issue. For example, I received a box when entering into my accommodation which included information on the career service and, in introduction week, there was a speech which also discussed finding a future career.
|How to apply||
Appealing to graduates from any disciplinary background, you are interested in marketing management and will want to gain knowledge and a critical appreciation of the subject
You will have a good upper second-class honours degree (2.1) or an approved professional qualification. For overseas students, Sheffield University Management School’s standard English requirement is IELTS 6.5 (with no less than 6 in each part). For detailed information on our English language requirements, click here.
Staged admissions process
Applications to this course are assessed using our staged admissions process.
You can find information about the process on our staged admissions web page:
Our International College provides international students with pathway programmes for progression to degree study at the University.
If you have any enquiries about your suitability, please contact our Postgraduate Admissions Team: