TY - CHAP T1 - Amplifying personalized experiences in the metaverse: a tourism and hospitality perspective T2 - A Research Agenda For Tourism, Hospitality And The Metaverse UR - https://doi.org/10.4337/9781035328222.00006 PY - 2024/11/07 AU - Mehmood K AU - Rehman MA AU - Rafi A AU - Mogaji E ED - DO - DOI: 10.4337/9781035328222.00006 PB - Edward Elgar Publishing SN - 9781035328215 SP - 9 EP - 24 Y2 - 2025/10/20 ER -