TY  - JOUR

T1  - When pretesting corporate social responsibility advertising can mislead: feelings vs attitudes

JO  - Corporate Communications: An International Journal

UR  - https://eprints.whiterose.ac.uk/id/eprint/207184

PY  - 2023/07/13

AU  - Han JH

AU  - Grimes A

AU  - Davies G

ED  - 

DO  - DOI: 10.1108/ccij-09-2022-0104

PB  - Emerald

VL  - 28

IS  - 6

SP  - 924

EP  - 942

Y2  - 2025/12/06

ER  -