@inbook{inbook, title  = {{Customer Engagement and Virtual Reality}},

 publisher = {{Routledge}},

 url = {{https://doi.org/10.4324/9781003508083-14 }},

 year = {{2025}},

 month = {{7}},

 author = {{Rehman MA and Mehmood K and Rather RA and Parray ZA and Ullah Z}},

 doi = {{10.4324/9781003508083-14}},

 pages = {{190-212}},

 note = {{Accessed on 2025/10/20}}}