@article{article, title  = {{EXPLORING CHINESE MILLENNIALS’ PERCEPTIONS OF BAMBOO TEXTILE FASHION PRODUCTS}},

 publisher = {{Global Alliance of Marketing and Management Associations}},

 url = {{https://doi.org/10.15444/gfmc2019.03.08.02 }},

 year = {{2019}},

 month = {{7}},

 author = {{Cheng R and Mo C and Alevizou P}},

 doi = {{10.15444/gfmc2019.03.08.02}},

 volume = {{2019}},

 journal = {{Global Fashion Management Conference}},

 pages = {{379-384}},

 note = {{Accessed on 2025/11/03}}}