@inproceedings{inproceedings, title = {{Measuring the effect of public health campaigns on Twitter: the case of World Autism Awareness Day}}, publisher = {{Springer Verlag}}, url = {{https://eprints.whiterose.ac.uk/id/eprint/127215 https://doi.org/10.1007/978-3-319-78105-1_2 }}, year = {{2018}}, month = {{3}}, author = {{Ahmed W and Bath PA and Sbaffi L and Demartini G}}, doi = {{10.1007/978-3-319-78105-1_2}}, journal = {{ Transforming Digital Worlds}}, pages = {{10-16}}, note = {{Accessed on 2025/10/29}}}