@article{article, title = {{Demand-side innovation is the priority for decarbonizing materials}}, publisher = {{Springer Science and Business Media LLC}}, url = {{https://doi.org/10.1038/s41578-026-00934-2 }}, year = {{2026}}, month = {{6}}, author = {{Allwood JM and Baker FF and Han S and Herpain E and Mahmoud A and Morris L and Nesti I and Surendran S and Watson CA and Zhang Z and Zhou Z et al}}, doi = {{10.1038/s41578-026-00934-2}}, journal = {{Nature Reviews Materials}}, note = {{Accessed on 2026/07/06}}}