@inbook{inbook, title  = {{Appmetrics - Improving impact on the go}},

 publisher = {{Facet}},

 url = {{https://eprints.whiterose.ac.uk/id/eprint/103030 http://www.facetpublishing.co.uk/title.php?id=300105#about-tab }},

 year = {{2016}},

 month = {{6}},

 author = {{Beecroft CA}},

 isbn = {{9781783300105}},

 note = {{Accessed on 2025/11/22}}}