TY - JOUR T1 - Metaverse characteristics: the role of consumer experience shaping consumer behavior in the metaverse JO - Journal of Theoretical and Applied Electronic Commerce Research UR - https://eprints.whiterose.ac.uk/id/eprint/230299 PY - 2025/07/02 AU - Tao M AU - Khan J AU - Abbass A AU - Mehmood K ED - DO - DOI: 10.3390/jtaer20030166 PB - MDPI AG VL - 20 IS - 3 Y2 - 2026/01/01 ER -