Magdalena Opazo Breton

School of Health and Related Research

MRC Skills Development Fellow

m.opazo@sheffield.ac.uk
+44 114 222 0723

+44 114 222 0749 (Fax)

Ground Floor Open Plan, Regent Court (ScHARR)

Full contact details

Magdalena Opazo Breton
School of Health and Related Research
Ground Floor Open Plan
Regent Court (ScHARR)
30 Regent Street
Sheffield
S1 4DA

Profile

I joined ScHARR (HEDS) as an MRC Skills Development Fellow in March 2020. The title of my project is "Developing a research programme and advanced skills in econometric modelling to study dynamic health behaviours: transitions and persistence in smoking behaviour at an individual, household, birth cohort and local authority level". Prior to this I was a Research Fellow in the Division of Epidemiology and Public Health at the University of Nottingham where I worked in research evaluating the effects of tobacco control policies in the UK. I have been working in academic research since 2003. First in Chile, then in Spain, and now in the UK.

I hold a PhD in Economics from Universidad Autonoma de Madrid (2014), two Master degrees in Economics, one from Universidad Carlos III de Madrid (Master in Economic Analysis, 2012) and another is a joint program between Georgetown University and ILADES- Universidad Alberto Hurtado, Chile (M.A in Economics, 2007), and an undergraduate degree in Sociology from Pontificia Universidad Catolica de Chile (2003).

Research interests: I have worked in academic research in many different topics: organizational behaviour, alcohol and drug use, socioeconomic segregation and inequality, air pollution and health, but always from a quantitative approach and with a focus on policy effects. My main interest is the use of causal inference techniques to evaluate policy effects using large observational datasets.

Publications

Show: Featured publications All publications

Featured publications

Journal articles

Opazo Breton M, Gillespie D, Pryce R, Bogdanovica I, Angus C, Hernandez Alava M, Brennan A & Britton J (2022) Understanding long‐term trends in smoking in England, 1972‐2019 : an age‐period‐cohort approach. Addiction, 117(5), 1392-1403.
Opazo Breton M, Britton J, Brown J, Beard E & Bogdanovica I (2021) Was the implementation of standardised tobacco packaging legislation in England associated with changes in smoking prevalence? A segmented regression analysis between 2006 and 2019. Tobacco Control. View this article in WRRO
Opazo Breton M, Britton J & Bogdanovica I (2020) Changes in roll-your-own tobacco and cigarette sales volume and prices before, during and after plain packaging legislation in the UK. Tobacco Control, 29(3), 263-268. View this article in WRRO
Opazo Breton M, Britton J & Bogdanovica I (2020) Effect of UK plain tobacco packaging and minimum pack size legislation on tobacco and nicotine product switching behaviour. Addiction. View this article in WRRO
Jayes LR, Murray RL, Opazo Breton M, Hill C, Ratschen E & Britton J (2019) Smoke-free prisons in England: indoor air quality before and after implementation of a comprehensive smoke-free policy. BMJ Open, 9(6). View this article in WRRO
Opazo Breton M, Britton J, Huang Y & Bogdanovica I (2018) Comparison between online and offline price of tobacco products using novel datasets. International Journal of Environmental Research and Public Health, 15(10). View this article in WRRO
Opazo Breton M, Britton J, Huang Y & Bogdanovica I (2018) Cigarette brand diversity and price changes during the implementation of plain packaging in the United Kingdom. Addiction, 113(10), 1883-1894. View this article in WRRO
Murray R, Opazo Breton M, Britton J, Cranwell J & Grant-Braham B (2018) Carlsberg alibi marketing in the UEFA euro 2016 football finals: implications of probably inappropriate alcohol advertising. BMC Public Health, 18(1). View this article in WRRO
Cranwell J, Opazo-Breton M & Britton J (2016) Adult and adolescent exposure to tobacco and alcohol content in contemporary YouTube music videos in Great Britain: a population estimate. Journal of Epidemiology and Community Health, 70(5), 488-492. View this article in WRRO
Opazo Breton M & Gray L () An age-period-cohort (APC) approach to studying long-term trends in obesity and overweight in England (1992-2019). Obesity.

All publications

Journal articles

Opazo Breton M, Gillespie D, Pryce R, Bogdanovica I, Angus C, Hernandez Alava M, Brennan A & Britton J (2022) Understanding long‐term trends in smoking in England, 1972‐2019 : an age‐period‐cohort approach. Addiction, 117(5), 1392-1403.
Opazo Breton M, Britton J, Brown J, Beard E & Bogdanovica I (2021) Was the implementation of standardised tobacco packaging legislation in England associated with changes in smoking prevalence? A segmented regression analysis between 2006 and 2019. Tobacco Control. View this article in WRRO
Horton M, Perman-Howe PR, Angus C, Bishop J, Bogdanovica I, Brennan A, Britton J, Brose LS, Brown J, Collin J , Dockrell M et al (2021) The SPECTRUM Consortium: a new UK Prevention Research Partnership consortium focussed on the commercial determinants of health, the prevention of non-communicable diseases, and the reduction of health inequalities. Wellcome Open Research, 6. View this article in WRRO
Barker A, Opazo-Breton M, Thomson E, Britton J, Grant-Braham B & Murray RL (2020) Quantifying alcohol audio-visual content in UK broadcasts of the 2018 Formula 1 Championship: a content analysis and population exposure. BMJ Open, 10(8). View this article in WRRO
Opazo Breton M, Britton J & Bogdanovica I (2020) Changes in roll-your-own tobacco and cigarette sales volume and prices before, during and after plain packaging legislation in the UK. Tobacco Control, 29(3), 263-268. View this article in WRRO
Opazo Breton M, Britton J & Bogdanovica I (2020) Effect of UK plain tobacco packaging and minimum pack size legislation on tobacco and nicotine product switching behaviour. Addiction. View this article in WRRO
Barker AB, Britton J, Thomson E, Hunter A, Opazo Breton M & Murray RL (2020) A content analysis of tobacco and alcohol audio-visual content in a sample of UK reality TV programmes. Journal of Public Health, 42(3), 561-569.
Barker AB, Opazo Breton M, Murray RL, Grant-Braham B & Britton J (2019) Exposure to ‘smokescreen’ marketing during the 2018 Formula 1 Championship. Tobacco Control, 28(e2), e154-e155.
Thorley R, Britton J, Nyakutsikwa B, Opazo Breton M, Lewis SA & Murray RL (2019) Enhanced smoking cessation support for newly abstinent smokers discharged from hospital (the Hospital to Home trial): a randomized controlled trial. Addiction, 114(11), 2037-2047.
Eminson K, Gillespie D, Lewis S, Opazo-Breton M, Bogdanovica I, Brennan A, Britton J, Wu Q, Meier P, Holmes J & Langley T (2019) OP87 A comprehensive evaluation of the impact of recent english tobacco control policy using secondary data. Oral Presentations.
Jayes LR, Murray RL, Opazo Breton M, Hill C, Ratschen E & Britton J (2019) Smoke-free prisons in England: indoor air quality before and after implementation of a comprehensive smoke-free policy. BMJ Open, 9(6). View this article in WRRO
Renwick C, Wu Q, Breton MO, Thorley R, Britton J, Lewis S, Ratschen E & Parrott S (2018) Cost-effectiveness of a complex intervention to reduce children’s exposure to second-hand smoke in the home. BMC Public Health, 18(1).
Barker AB, Opazo Breton M, Cranwell J, Britton J & Murray RL (2018) Population exposure to smoking and tobacco branding in the UK reality show ‘Love Island’. Tobacco Control, 27(6), 709-711.
Opazo Breton M, Britton J, Huang Y & Bogdanovica I (2018) Comparison between online and offline price of tobacco products using novel datasets. International Journal of Environmental Research and Public Health, 15(10). View this article in WRRO
Opazo Breton M, Britton J, Huang Y & Bogdanovica I (2018) Cigarette brand diversity and price changes during the implementation of plain packaging in the United Kingdom. Addiction, 113(10), 1883-1894. View this article in WRRO
Betts G, Ratschen E, Opazo Breton M & Grainge MJ (2018) Alcohol consumption and risk of common cancers: evidence from a cohort of adults from the UK. Journal of Public Health, 40(3), 540-548.
Murray R, Opazo Breton M, Britton J, Cranwell J & Grant-Braham B (2018) Carlsberg alibi marketing in the UEFA euro 2016 football finals: implications of probably inappropriate alcohol advertising. BMC Public Health, 18(1). View this article in WRRO
Ratschen E, Thorley R, Jones L, Opazo Breton M, Cook J, McNeill A, Britton J, Coleman T & Lewis S (2018) A randomised controlled trial of a complex intervention to reduce children’s exposure to secondhand smoke in the home. Tobacco Control, 27(2), 155-162. View this article in WRRO
Bogdanovica I, Opazo Breton M, Langley T & Britton J (2017) Awareness of standardised tobacco packaging among adults and young people during the final phase of policy implementation in Great Britain. International Journal of Environmental Research and Public Health, 14(8). View this article in WRRO
Cranwell J, Opazo-Breton M & Britton J (2016) Adult and adolescent exposure to tobacco and alcohol content in contemporary YouTube music videos in Great Britain: a population estimate. Journal of Epidemiology and Community Health, 70(5), 488-492. View this article in WRRO
Cranwell J, Opazo-Breton M & Britton J (2016) Report: Exposure to Tobacco and Alcohol Content in YouTube Music Videos in Britain. Children and Young People Now, 2016(3), 26-26.
Kase K, de Hoyos IU, Sanchís CM & Bretón MO (2007) The proto-image of Real Madrid: implications for marketing and management. International Journal of Sports Marketing and Sponsorship, 8(3), 7-28.
Opazo Breton M & Gray L () An age-period-cohort (APC) approach to studying long-term trends in obesity and overweight in England (1992-2019). Obesity.
Kersbergen I, Opazo Breton M, Field M & Meier P () The effect of alcohol packaging size and strength on UK alcohol consumers’ classification of alcohol products as containing a single or multiple drinks. Psychology of Addictive Behaviors.
Barker AB, Britton J, Thomson E, Hunter A, Opazo Breton M & Murray RL () Corrigendum: A content analysis of tobacco and alcohol audio-visual content in a sample of UK reality TV programmes. Journal of Public Health.
Kase K, Gomez S, Urrutia I, Opazo M & Marti C () Real Madrid CF - FC Barcelona: Analysis of Business and Sports Strategy During the Period 2000-2006. SSRN Electronic Journal.
Gomez S, Opazo M & Marti C () Structural Characteristics of Sport Organizations: Main Trends in the Academic Discussion. SSRN Electronic Journal.
Gomez S, Marti C & Opazo M () The Structural Characteristics of Sport Organisations: Differentiation within Elite Spanish Professional Football Clubs. SSRN Electronic Journal.

Chapters

Sandalio Gómez MO, Martí C, Gomez S, Kase K & Urrutia I () Structural characteristics of sport organizations, Value Creation and Sport Management (pp. 229-261). Cambridge University Press
Kase K, Opazo M, Urrutia I, Gomez S, Kase K & Urrutia I () The proto-image of Real Madrid, Value Creation and Sport Management (pp. 145-175). Cambridge University Press
Gómez S, Martí C, Opazo M, Gomez S, Kase K & Urrutia I () Value creation from the organizational structure of a sports entity, Value Creation and Sport Management (pp. 176-208). Cambridge University Press
Kase K, Gómez S, Urrutia I, Martí C, Opazo M, Jacopin T, Gomez S, Kase K & Urrutia I () Value creation in two of the most prestigious Spanish football clubs, Value Creation and Sport Management (pp. 103-144). Cambridge University Press

Conference proceedings papers

Betts GL, Ratschen E, Opazo-Breton M & Grainge M (2016) P83 Alcohol Consumption and Risk of Common Cancers: Evidence from a Cohort of UK Adults. Journal of Epidemiology and Community Health, Vol. 70(Suppl 1) (pp A90.2-A91)
Murray RL, Thorley R, Lewis S, Opazo Breton M, Nyakutsikwa B, Cheema K, Ablewhite J & Britton J () Systematic delivery of a smoking cessation intervention after discharge from a secondary care setting. Tobacco Induced Diseases, Vol. 16(1)

Teaching interests: I have supervised both undergraduate and postgraduate students since 2014. In particular, providing statistical support and developing their skills in data management and analysis in Stata. I have also delivered a Statistics module to Medical students while at The University of Nottingham.