Purpose of webGRACE

To monitor and record all customer interactions so that we can understand customer needs and meet them, to establish and enhance the relationship including:

  • Develop better communication channels
  • Collect vital data, like customer details and order histories
  • Deliver instant, University-wide access to customer histories

The collection of data from the customer enables us to make sure that products are developed that are appro-priate to the needs of our customers. We should be in-terested to know:

  • who our customers are
  • what type of products the use
  • what they expect from the product