Regional business collaborations in action

Floow case study

Following our recent feature on how the MD Club is continuing to support academics and local businesses looking to develop partnerships during the coronavirus pandemic, here is an insight into the ways in which Sheffield-based world-leading telematics company, The Floow, has partnered with our academics and students.

Originally a spin-out from the University, The Floow’s Chief Innovation Officer has been a member of the MD Club since 2015 and regularly partners with academics from the Department of Computer Science on research projects. The Floow also maintains close links with the university to ensure a regular supply of future talent for the business.

Sam Chapman, Chief Innovation Officer and Co-Founder, said: “We give guest lectures and support student projects to ensure that courses are up to date and skills are relevant to the city region, to prevent the exodus of talent to other parts of the country.”

As well as securing graduate recruitment, The Floow has collaborated with academics on research projects including a national project to monitor pollution and another to assess international road safety.

You can read the full case study on the MD Club’s newly designed website alongside other examples of Sheffield City Region academic-business collaborations which will be uploaded throughout the next few months.

If you are interested in finding out more about the MD Club, contact Eleanor Edey, Regional Partnerships Development Officer