Dr Victor Guang Shi

Advanced Manufacturing Research Centre (AMRC)

Technical Lead

Dr Victor Guang Shi
Profile picture of Dr Victor Guang Shi

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Dr Victor Guang Shi
Advanced Manufacturing Research Centre (AMRC)
Factory 2050
Sheffield Business Park
S9 1ZA

Victor is currently the Technical Lead at the AMRC for servitization, supply chains and sustainability within the Integrated Manufacturing Group (IMG). 

Victor has published in a number of high impact ABS 3 and 4 publications including International Journal of Operations & Production Management (IJOPM), International Journal of Production Research (IJPR), Supply Chain Management an International Journal, Production Planning & Control (PPC) and Industrial Marketing Management (IMM), Journal of Cleaner Production. 

Research interests

Supply Chain Management, Servitization, Digital Enabled Advanced Services, Sustainability, Circular Economy, Gamification and Simulation


Journal articles


Conference proceedings papers

  • Petridis P, Uren V, Baines T, Lameras P, Pisithpunth C & Shi VG (2014) iServe: A serious game for servitization. 2014 International Conference on Interactive Mobile Communication Technologies and Learning (IMCL2014), 13 November 2014 - 14 November 2014. RIS download Bibtex download
Research group

Integrated Manufacturing Group (IMG)


Victor has been the acting PI or Co-I on UK  and EU government grants.  Most recent grants include:

  • Science and Technology Facilities Council, Simulating value creation opportunities at inspection processes using digital twins (PI), July 2020 – Sep 2021, £100,000.
  • EPSRC, Supply Chain Simulation, Literature review of supply chain in modular housing, (Co-I), December 2019 – April 2020, £15,000.
  • EPSRC Network Plus, Servitisation, Development of Advanced Service Value Proposition, Identify value chain data requirement of servitisation, (PI), July 2019 – July 2020, £100,000.
  • European Commission, H2020, Understanding the transition to a circular economy and its implications on the environment, economy and society (Research Participant), September 2021-2014, €2M.
  • Zero Carbon Humber, (Research Participant), June 2021 – 2014, £1.6M
  • HVM Catapult, Circular Factory, (Research Participant), September 2020 – April 2021 £300,000
  • Horizon 2020, GoF4R, (Research Participant), April 2018 – June 2019, €300,000