Dr Matthew Hanchard
Department of Sociological Studies
Full contact details
Department of Sociological Studies
Matthew joined Sociological Studies (working within the iHuman institute ) in 2021 as a Research Associate on the Wellcome Trust funded 'Orphan drugs: high prices, access to medicines and the transformation of biopharmaceutical innovation’ project (219875/Z/19/Z).
Before joining the University of Sheffield, Matthew worked as a Research Associate at the University of Glasgow on an AHRC funded mixed methods digital humanities project ‘Beyond the Multiplex: audience for specialised film in the English regions’ (AH/P005780/2). Whilst there, He also lectured/taught on ‘Digital society’ and ‘Quantitative research methods in the social sciences’ and acted as co-investigator for a University of Glasgow-Sydney partnership collaboration award (PCA) project called ‘Smart publics: Public perceptions of smart street furniture in London and Glasgow.’
Prior to working at the University of Glasgow, Matthew gained a PhD in Human Geography at Newcastle University, an MA in Photography and Urban Cultures (Visual Sociology) at Goldsmiths, and a BA (hons) in Photography at the University of Derby. Throughout his MA and PhD, Matthew worked full-time in housing policy, software development and implementation, railway infrastructure maintenance planning, and as a graduate teaching assistant (in both the University of Sheffield school of sociological studies and in management studies). He also carried out research as a ‘young researcher’ for the EU COST funded action ‘Social Networks and Travel Behaviour’ (TU1305).
- Research interests
Matthew is interested in the social consequences of technology, and in particular how digital technologies feature within our everyday lives. This ranges from examining how people conceive and make urban space meaningful through their use of different technologies, ranging from digital maps (e.g., Google Maps, Bing Maps, OpenStreetMap), mundane engagements with everyday technology such as smart-enabled street furniture or blockchain transactions and eCommerce – right through to understanding the politics and ethics of social media discourse surrounding critical topics like pharmaceutical intervention pricing. Matthew has a secondary interest in the creative industries, including screen cultures and media audiences, as well as visual sociology. Alongside these two areas of interest, Matthew has experience in developing novel methodologies, and enjoys debates around digital methods and data in particular.
Matthew is open to collaborate, network, speak and/or review papers on any of his research interests:
- Cartography, GIS, and cartographic theory (map studies)
- Critical data studies and data science
- Digital sociology / Digital geography
- Practice theory (from Bourdieu/Giddens to Reckwitz/Schatzki/Shove)
- Media audiences
- Research methodologies (qualitative, quantitative, mixed, and novel)
- Science and technology studies
- Screen cultures
- Social network analysis (using Gephi, NodeXL, and/or R)
- Transport studies and mobilities
- Visual sociology
- Inequalities in regional film exhibition: policy, place and audiences. Journal of British Film and Television, 18(2), 198-222. View this article in WRRO
- Being part of an audience: Patterns of contemporary film audience experience. Participations, 17(2), 115-132.
- Developing a computational ontology to understand the relational aspects of audience formation. Emerald Open Research, 2.
- Exploring contemporary patterns of cultural consumption : offline and online film watching in the UK. Emerald Open Research, 2019(1).
- Using mixed-methods, a data model and a computational ontology in film audience research. Cultural Trends, 28(2-3), 118-131.
- How to define and treat materials in social theories of practice. EASST Review.
- Google Street-View: shaping the identity of spaces. Street Signs, 2010, 26-27.
- Digital Maps and Senses of Security: The Influence of a Veracious Media on Urban Life. Urban Planning, 5(4), 301-311. View this article in WRRO
- Social networks in transit, Digital Social Networks and Travel Behaviour in Urban Environments (pp. 108-131). Routledge
- Digital maps and anchored time, Time for mapping Manchester University Press
Conference proceedings papers
- Engaging digital maps: citizens’ uneven potential to effect change vs. the legitimation of an error-prone image of the world
- Through falling in love it’s like he’s seeing this landscape, seeing that beauty
- Developing a Computational Ontology from Mixed-Methods Research: A workflow and It’s challenges
- Towards a digital sociology of cartography
- STSM Scientific Report Presentation
- Digital Cartography and users
- ’Modelling socio-cultural factors in film genre
- Digital Citizens and their use of Maps
- Public Perceptions of Smart Street Furniture in London and Glasgow: insights for Policy and Practice
- Beyond the Multiplex - Interim Findings Report - October 2019
- Exploring the socio-demographics of screen choice for film-viewing.
- Using NVivo to structure a computational ontology.
- How NVivo can help you conquer writer’s block.
- Towards a Digital Sociology of Cartography.
Theses / Dissertations
- Beyond the Multiplex-Policy and Industry document analysis.
- Anchoring digital maps.
- Beyond the Multiplex - Audience Member Interview.
- Beyond the Multiplex: R script for Latent Class Analyses.
- Beyond the Multiplex-Film Elicitation.
- Beyond the Multiplex-Three-wave Survey.
- " Through Falling in Love It’s Like He’s Seeing This Landscape, Seeing That Beauty": The Film Worlds of’God’s Own Country’.
- Using a Computational Ontology and Mixed-Methods in Conceptualising Film Audiences.
- Modelling Socio-Cultural Factors in Film Genre Preferences: Empirically Comparing Bourdieu, Bauman and Goldthorpe.
- Developing a Computational Ontology from Mixed-Methods Research: A Workflow and Its Challenges.
- Engaging Digital Maps: Citizens’ Uneven Potential to Effect Change vs. the Legitimation of an Error-prone Image of the World.
- Using Data Ontology to Understand the Relational Dynamics of Film Audiences.
- Digital Citizens and their Use of Maps: How Digital Technologies Increase and Restrict Individual Agency in Everyday Life.
- Rough Guides: Does Situated Deferral to Defaults Anchor Action?.
- Location-based Services and Urban Navigation: a Qualitative Investigation of Transport Use in Oslo.
- Practice Hacks: Exploring the Centrality of Materials in Social Change.
- Practised Curation: How Power Distributed Through Digital Maps Anchors Everyday Life.
- PhD Overview.
- Beyond the Multiplex: Ontology. University of Glasgow.