Using images and other media

Copyright is an exclusive right given to owners of creative content such as books, artworks, film. When reusing film you will need to consider the right of the owner. Generally speaking, this involves being fair in your use: using extracts rather than copying whole works, and referencing the owner. However, it is also possible to find film that is available under an open reuse licence, or where the copyright has expired or been waived. Follow the flowchart below for further information and guidance.

This flowchart has been created with AV material in mind, but the principles apply broadly to other categories of copyright work.

AV decision tree